Business to Business to Consumer (B2B2C) is an emerging Ecommerce business model that finely integrates Business to Business (B2B) and Business to consumer (B2C). In short, it is an effective business model that makes everything easy in a business cycle from a Manufacturer to the End user.
So, we get a fine definition of B2B2C Model. Let us see how B2B and B2C integrates to form a B2B2C model.
What Is B2B?
B2B-Business to Business model is selling or exchange of business products or services between various businesses. You can make a business transaction in your own city, state and country to other parts of the world through b2bbusiness. B2B is a business stream which connects Manufacturers, suppliers, buyers, sellers, wholesalers, dealers, distributors, importers, exporters online through various b2b websites or web portals.
What Is B2C?
B2C-Business to Consumer model is the commerce transaction of Business products or services from a business to a consumer directly through Internet.
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